At a Glance
About sweetFrog
sweetFrog is a franchise opportunity in the restaurant and food service sector. Brands in quick-service and casual dining attract owners looking for an established system, recognized branding, and a documented path to opening.
Opening a sweetFrog franchise calls for an estimated total investment of $326,500–$692,000. That figure includes an initial franchise fee of $12,000, along with costs such as equipment, buildout, signage, initial inventory, and working capital.
sweetFrog includes a financial performance representation (Item 19) in its current FDD, meaning the franchisor discloses figures on unit-level sales or earnings. Reviewing Item 19 alongside validation calls with existing franchisees is the best way to gauge realistic performance.
You can access sweetFrog's current FDD through Franchat and weigh it against similar food service brands in the directory.
Financial Performance (Item 19)
The FDD discloses average and median gross sales for all 185 existing sweetFrog franchised stores in the U.S. for the period December 1, 2024 through November 30, 2025, along with breakdowns for the top 20% and bottom 20% of outlets. System-wide average gross sales were $529,775 (median $514,782), with the top 20% averaging $882,830 and the bottom 20% averaging $231,719. Only 44% of stores met or exceeded the average, and figures are based on unaudited franchisee-reported sales.
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sweetFrog FDD
Request the latest Franchise Disclosure Document (FDD) for sweetFrog.